BA Industrial & Product Design
Where design became more than making things look good.
I started thinking more seriously about how ideas become useful experiences.
A LITTLE CONTEXTCurious by nature.
Curious by nature.
Thoughtful by design.
For 3+ years, I’ve worked across enterprise SaaS and AI — untangling workflows, decisions and systems until the experience feels simpler than the problem behind it.
Hi,
Shubh here.
PRODUCT DESIGNER · BENGALURU
SCROLL TO CONTINUEA LITTLE MORE↓
Seven chapters. A lot changed between them.
Product Designer
Where design met real operational complexity.
Working on live product problems changed how I thought about workflows, constraints and scale.
MA UX Design
Where I learned to question the problem before designing the answer.
Moving to the UK pushed my thinking beyond interfaces into research, behaviour and systems.
Sports Advisor
Where staying close to people mattered more than assumptions.
Working directly with customers taught me how differently real behaviour can look from what we expect.
Product Designer
Where smaller teams meant faster decisions.
I worked across digital experiences in an environment where ideas moved quickly from conversation to execution.
Product Designer
Where AI stopped being an experiment and became the product.
I worked on AI-led products, onboarding and 0→1 experiences where behaviour had to be designed alongside the interface.
Product Designer
Where I design clarity into complex enterprise workflows.
Enterprise workflows, resource decisions, AI products and a lot of edge cases.
THIS IS WHERE I AM NOW.01 — 07
A few things the work taught me.
01Clarity beats
LESS NOISE. MORE SIGNAL.Clarity beats
cleverness.
02Complex products
STRUCTURE CREATES CALM.Complex products
don’t need to feel
complex.
03The edge cases are
THE HAPPY PATH ISN’T THE WHOLE PATH.The edge cases are
part of the experience.
04Good design
GOOD QUESTIONS MAKE BETTER PRODUCTS.